For direct marketers, copywriters and consultants...

 

"Announcing the first BILLION DOLLAR resource for qualified* direct response pros"

 

  • How a billion-in-sales marketer uses long copy to sell commodity items at   8-10 times the price of his competition.

  • The consultant who walked into a big bank’s headquarters with a winning ad written 14 years earlier. Both the bank and the consultant wrote themselves instant    7-figure checks.

  • The publishing company which thrived during the last recession (while rescuing countless businesses from receivership.)

  • The 5-word pre-head that routinely bumps space ad response by 50%.

  • How this cosmetics manufacturer uses a ‘phantom ingredient’ to charge unheard of prices…while customers happily line up.

  • The broke self-publisher who dared challenge a giant publishing house...and became a three time best-selling-author.

  • How an 89-year-old advertising genius tripled the response to his offer with a testimonial from the world’s wealthiest man…who also happened to be dead.

  • Two ways of writing fascinations which can turn a feeble direct response operation into a powerhouse.

     
  • 5 laws for building a bond of trust around your financial services product.

  • 3 business models for taking your direct response company  to $100 million per annum. If you know these three…you’re likely headed there.

  • A billion-dollar-selling copywriter's coupon language which often doubles response.

  • The surest formula for creating a correspondence school that pumps out money for decades.

  • 2 almost foolproof techniques for 'little guys' to consistently steal ad space for 50%-80% off quoted rates.

  • How the amazing copywriter with 'no style' outsells everyone else by many multiples.

  • The most reliable way of selling one million copies of a $12.95 book...using only one step advertising.

  •  Centimillionaire's two-step secret: a dirt cheap envelope that crushes everything else in 2008.

  • 'The hook’ savvy financial planners use to double their inquiries. Works even better in a bear market.

     

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